The last box displayed is the FINAL back inlay. As a group we were originally dicided the back inlay was going to be an Raver Baby event advert, due to the fact we found similar events being advertised in our given genre from individual research.We felt it would be appropriate to do the same, however it was more important to promote the artist 'Sublime' and her new track, so modifying, we now have this as the back inlay as it will help to give more of a package with the artist and connection with the album.The consumer will automatically recognize the album in the far right hand corner and will gain connection and familiarity, therefor will be encouraged to listen to the new track
With this effect, it will enable to further promote the artist and her single 'Walking in the Rain', by purposely having it behind the CD as it will immediately grab the consumer attention.
